Courtesy: Google

Publisher: Google Analytics Academy

Course Language: English

Certification Available:
  • Google Analytics for Beginners 
  • Advanced Google Analytics 
  • Google Analytics for Power Users 
  • Getting Started With Google Analytics 360 
  • Introduction to Data Studio 
  • Google Tag Manager Fundamentals 

Description:
 Learn the basic features of Google Analytics including how to create an account, implement tracking code, analyze basic reports, and set up goals and campaign tracking.
Learn about advanced Google Analytics features including data collection, processing and configuration, and more complex analysis and marketing tools.
After you're familiar with the range of features Analytics offers, learn and practice actionable analyses to track business performance and identify areas for business improvement.
Learn about powerful Google Analytics 360 features that are not available in the standard product, and gain insight into how you can benefit from integrations with BigQuery, Google Marketing Platform products, and Google Ad Manager.
Introduction to Data Studio helps you learn and practice beginner steps in connecting your data and building Data Studio reports.
Discover how Google Tag Manager can simplify the tag implementation and management process for marketers, analysts, and developers.